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As the leading online purveyor of fine fashion and design for babies to teenagers, NICKI’S.com was born out of a German mother’s love of fashion. In 1985, Elke Bachstädt founded NICKI’S flagship boutique as THE ADDRESS for luxury and premium children’s wear on Bavaria’s picturesque Lake Tegernsee. As a loyal customer of NICKI’S, mother of two Maria Sottor, wanted to build on the store’s unique offering by making its collection available to parents around the world. Maria followed her heart and founded NICKI’S.com in 2009.